What is the price trend of inverter products in the international market?

2025.04.19

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The price trend of inverter products in the international market shows significant differentiation and fluctuation characteristics, mainly influenced by multiple factors such as supply and demand, technological iteration, policy environment, and international trade pattern. The following analysis will be conducted from four dimensions: segmented market, regional dynamics, cost structure, and future trends:




1、 Differentiated price trends in segmented markets

Photovoltaic inverters: Large scale and intensified competition drive down prices

Household and small-scale industrial and commercial inverters: The price of hybrid inverters with a capacity of less than 15kW in the European market decreased by 7% month on month in December 2024 to 118.19 euros/kW, mainly due to the expansion of production capacity by Chinese enterprises and the pressure of inventory reduction in Europe. Due to tariff barriers in the US market (such as imposing a 50% tariff on Chinese polycrystalline silicon starting from January 2025), the price of imported inverters is relatively high, with XANTREX brand 1000i model priced at 17500 yuan.


Large scale ground power plant inverters: The price of grid connected inverters greater than 15kW continues to decline, with the average price in the European market dropping to 25.45 euros/kW. Chinese companies dominate global supply with their scale advantage, and Sunac and Huawei have a market share of over 35% in Europe.


Energy storage inverters: surge in demand supports price resilience

Household energy storage inverters: The demand for household energy storage installed capacity in Europe is strong, and although high inventory has led to a decline in exports in 2023, it will gradually recover after the first quarter of 2024. Hybrid inverters are relatively stable in price due to their support for the "self use+energy storage" mode. For example, the second-generation hybrid inverter of Sige New Energy adopts passive cooling technology and is adaptable to flexible energy storage expansion.


Large scale energy storage converter (PCS): In March 2025, the price of energy storage systems in China fell below 0.3 yuan/Wh15, but the price of PCS is supported by technological upgrades (such as silicon carbide applications). The 225kW liquid cooled energy storage converter from Yingbo Electric has IP66 protection and strong premium ability.




2、 Regional markets exhibit structural differences

Europe: Price Differentiation and Policy Driven Coexistence

Household market: The price of small inverters continues to decline due to fierce competition, but large inverters (such as those greater than 15kW) have increased by 12% due to the growing demand for ground power stations. Europe plans to achieve a 45% share of renewable energy by 2030, driving an average annual growth rate of over 15% in inverter demand.


Policy impact: Morocco reduces import tariffs on solar inverters to 2.5%, which may stimulate demand in the North African market; The EU Carbon Tariffs (CBAM) indirectly increase production costs, but in the long run, it benefits the penetration rate of high-efficiency inverters.


The United States: tariff barriers and domestic production capacity game

Photovoltaic inverters: Affected by the 301 tariffs and anti-dumping duties from four Southeast Asian countries, Chinese companies have avoided tariffs through overseas factories such as Vietnam and Malaysia, but the increase in transportation costs has led to a slight price increase. Starting from January 2025, the United States will impose a 50% tariff on Chinese silicon wafers, which may further affect the cost of inverters.


Energy storage inverters: There is strong demand for household storage in California and other regions, and SiC inverters from companies such as Tesla and BYD have significant premiums, with conversion efficiency reaching 98%.


Emerging markets: high price sensitivity, intensified localization competition

India: The price of household inverters ranges from 4500 to 21000 rupees (approximately 380 to 1780 yuan). Local brands Luminous and Microtek dominate the market, while Chinese companies seize market share through low price strategies (such as Kehua Shuneng winning the bid for the 140.1MW project of China Resources).


Southeast Asia: Vietnam and Thailand have become hubs for Chinese companies to go global, and SEG New Energy has released 10 industrial and commercial solar storage solutions in Hanoi to reduce the impact of tariffs through localized production.




3、 Cost structure and technological innovation reshape price logic

Raw materials and supply chain

Semiconductors: The cost reduction of silicon carbide (SiC) devices is driving the popularization of high-efficiency inverters. The 125kW optical storage hybrid inverter from InBev Electric adopts silicon carbide four bridge arm technology10. However, fluctuations in the prices of strategic metals such as tantalum and niobium (such as the inventory appreciation of Dongfang Tantalum Industry exceeding 120 million yuan) may increase the cost of end products.


Metal materials: Copper and aluminum prices are affected by global supply chain disruptions (such as the tantalum price increase caused by the conflict in the Democratic Republic of Congo), but Chinese companies partially hedge cost pressures through recycling technologies (such as increasing the proportion of recycled tantalum to 18%).


Technological iteration and standardization

Product upgrade: High end products such as micro inverters and liquid cooled energy storage converters have strong premium capabilities, while Huawei and Sunac consolidate their market position with smart grid compatibility.


Industry self-discipline: The China Photovoltaic Industry Association promotes the prevention of vicious competition. By March 2025, the lowest bid price for photovoltaic inverters will be 0.082/W16, and top companies will avoid price wars through technological barriers.




4、 Future Trends and Risk Warning

Downward shift of price center and continuation of differentiation

Photovoltaic inverters: The global market size is expected to exceed 66.3 billion yuan by 2025, but overcapacity may further pressure prices, and European household inverters may further decrease by 5% -10%.


Energy storage inverters: Demand growth rate exceeds 20%, hybrid inverter prices remain stable, and liquid cooled PCS have a significant premium due to technological barriers.


Uncertainty in Policy and Trade Environment

The rise of trade protectionism in the United States and Europe (such as anti-dumping tariffs in four Southeast Asian countries) may push up regional prices; China's "the Belt and Road" initiative and the tariff reduction policies of Morocco and other countries (such as 2.5% tariff 18) provide growth space for emerging markets.


Technological breakthroughs and cost optimization

The popularization of new materials such as silicon carbide and gallium nitride will reduce energy consumption and drive down prices in the long run; But in the short term, R&D investment may lead to price fluctuations in high-end products.




conclusion

The price trend of the international inverter market presents a differentiated pattern of "photovoltaic pressure and strong energy storage", with regional policies and technological innovation as core variables. Chinese enterprises dominate global supply with their scale advantage, but need to cope with trade barriers and cost pressures; The European and American markets focus on high-end and localization, while emerging markets have become the main battlefield for price competition. In the future, efficiency, intelligence, and greenness will become key dimensions of price competition.


wen@yhzhch.com
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